Il Mio Papa, the world’s first weekly magazine entirely devoted to Pope Francis is coming to Spain, thanks to an agreement with the publishing house Romana Editorial.

The new international edition of the Mondadori Group title, now available also in Spain, will be monthly and will retain the vibrant, high impact and colourful layout, with a rich selection of photographs, that characterises the Italian edition of Il mio Papa, edited by Aldo Vitali.

The editor of the Spanish edition Carmen Magallón commented: “I am thrilled by the magnificent collaboration with Mondadori, that I thank for the realisation of this project. I am convinced that, together, we will do a great job and serve the aim of spreading the message of Pope Francis by taking it not only to an audience that loves printed magazines, but also, thanks to the digital format, to young people.”

The Spanish edition of Il mio Papa is published under licence by Romana Editorial, with the collaboration of UCV, Università Cattolica in Valencia, that has supported the publishers in a project that already includes a number of books about Pope Francis.

The Mondadori Group announces that Pierluigi Bernasconi will be proposed at the next meeting of the Board of Directors of Mondadori Retail S.p.A. as the new Chief Executive Officer, effective from 5 June 2017.

Born in Milan in 1954 – after ten years at Hitachi, holding increasing responsibilities until becoming director of the audio-video division – in 1989 Pierluigi Bernasconi founded Mediamarket S.p.A., the consumer electronics chain, which operates in Italy under the Media World, Saturn and Media World Compra On Line brands; appointed CEO, in 1991 he opened the first Media World store in Curno.

From 2013 to 2015, he was CEO of the Mercatone Uno Group, leading distributor in Italy of furniture, accessories, household products and jewellery. In 2016 he was appointed Chairman and director of B-Retail, a strategic advisory firm in the distribution field. Subsequently was appointed vice president of Iper Montebello S.p.A., the company which manages the chain IPER La grande I.

Since 2016, he has been board member of ePRICE.

In 2010, he received the honour of “Cavaliere del Lavoro”.

Mondadori Retail manages the largest network of bookstores in Italy. It operates through more than 600 stores (megastores, bookstores, points and clubs) and four sales channels: directly managed and franchised stores, web and bookclubs.

L’audience dei brand digitali del Gruppo Mondadori cresce sui social network. Con un’offerta d’eccellenza che conta un portafoglio di brand leader nei settori chiave – quali femminili, cucina, salute e benessere – e una strategia che mette al centro contenuti originali e una curation editoriale innovativa, oggi le fan base dei brand del Gruppo Mondadori giungono a quota 13 milioni di fan complessivi attraverso 38 pagine attive su Facebook.

In particolare è il video il contenuto di punta sui canali social, in grado di creare engagement e garantire elevati tassi di reach: nel mese di aprile sono 90 milioni le video views totalizzate dai brand Mondadori su Facebook, specialmente su Giallo Zafferano, Cookaround, Donna Moderna, Nostrofiglio.it, Focus, Pianeta Donna, Pianeta Mamma. Tra i casi di successo quello di GialloZafferano, che raccoglie quasi 3 milioni di visualizzazioni e 30.000 condivisioni con il video tutorial della ricetta dei biscotti girandola e 2 milioni di visualizzazioni e oltre 27.000 condivisioni per quello della cheesecake alla Nutella.

Risultati raggiunti grazie a video brevi e accattivanti girati ad hoc per i canali social, privilegiando tecniche come il jumpcut e lo stop motion, e a un rapporto costante e attento con i propri utenti, che riconoscono e premiano la qualità di GialloZafferano anche nei contenuti video, realizzati con lo stesso criterio di preparazione delle ricette, testate più volte prima di essere girate. Un rapporto confermato dal numero di interazioni: una media di 4.000 per video, tra like, condivisioni e commenti degli utenti che inviano le foto delle loro realizzazioni culinarie.

In quest’ottica è stata siglata una partnership con Wochit, piattaforma internazionale di creazione video, che consente di potenziare la produzione di contenuti video originali. Wochit offre un tool di editing per gestire la personalizzazione grafica delle diverse linee di produzione dei brand: viene utilizzato dal team di content editor di Mondadori, mettendo a frutto l’esperienza nella content curation per la creazione di video efficaci e in linea con il tone of voice del brand.

Durata breve, formato quadrato che si adatta a tutti i tipi di device, immagini selezionate e d’effetto con anteprime a tutto schermo immediatamente visibili nei feed e testi capaci di catturare gli spettatori amplificano l’impatto dei video sui canali social.

I video realizzati dai brand del Gruppo Mondadori con Wotchit hanno ottenuto oltre 30 milioni di visualizzazioni. Tra i più apprezzati, il video di Focus, Come berremo l’acqua nel futuro , con più di 4 milioni di visualizzazioni e 70.000 condivisioni; quello di Donna Moderna, Rapporto tra zia e nipote, con 2,7 milioni di visualizzazioni e 60.000 condivisioni; e quello di Pianeta Mamma, Un papà non è solo un papà, con oltre 2 milioni di visualizzazioni e quasi 60.000 condivisioni.

Mondadori Store is launching “st art. L’arte per tutti” (Art for all), a new calendar of exhibitions featuring pop art and a cycle of encounters between artists, curators and authors, organised by Angelo Crespi, with the aim of making contemporary art and its protagonists even more comprehensible and accessible, starting from the most pop dimension. In fact, today, one of the most interesting areas of contemporary art is street and pop art, an essentially democratic art, with a strong public connotation, able also to face up to and play with the world of media.

The first names on show include, Pao, Felipe Cardeña, Massimo Giacon and Mr. Savethewall.

WIKI COLLAGE & PLOTTER TAKE AWAY

“st art” was inaugurated with a collective public live performance of WIKI COLLAGE & PLOTTER TAKE AWAY, an enormous 8 metre-long collage of cut outs from the pop art of the first four artists featured in the new programme – Pao’s penguins, the flowers and Superman by Felipe Cardeña, Massimo Giacon’s figures and those by Mr. Savethewall.

The collage was produced directly by the public, supervised by a crew of young assistants, with the possibility of logging the posters by the artitists present nad take them home. Produced by the Mondadori Store with Cardeña Crew and Atelier Spazio Xpò, in collaboration with DeodatoArte.

FROM 13 JUNE: A NEW CYCLE OF EXHIBITIONS

13 June – 9 July: Pao / “penguin heroes”

11 July – 10 September: Mr. Savethewall / “stencil mood story”

12 September – 8 October: Giacon / “contemporary comics mix”

10 October – 12 November: Cardeña / “pop up flowers”

The first four artists on show at st art from 13 June, in the events area on the third floor of the Mondadori Megastore in Piazza Duomo in Milan, are among the best exemplars of street or pop art, starting with Pao who is the most recognisable having worked in both an urban context and more widely in the media. This will be followed in succession by Mr. Savethewall, Massimo Giacon, and Felipe Cardeña, each of whom represents this type of contemporary art in their own way. The shows will feature original works and the creation of multiples and gadgets, available to the public. There will also be a series of installations and performances, making the exhibition space also a focal point for shows and communication.

FROM THE BOOK TO THE SPACE

From 16 May, inside the Mondadori Megastore, a work by the Korean artist Jukhee Kwon, entitled Fromthebooktothespace” a word sculpture, will also be on display. The work, which is organised vertically, extending 12 metres from the third floor, reaching the first floor of the Megastore, is made up of “a book that – as the curator of the show Cinzia Chiari says – is a suspended sculpture made of old books, the publications of the kind of great authors who have made the history of literature; volumes, often abandoned and unused, that the Korean artists finds in bookshops across the world among rare editions. Jukhee inscribes each book by hand with the precision and patience that is part of his orentale background. The pages create sculpted scenes that open and fall as if they were a cascade of letters, and suggesting the need for words to come out of the books in order to be read. A eulogy to the printed book that, despite the advent of digital, remains a necessary, fundamental and irreplaceable support. The book opens up and expands, becoming an object that, in its new physical and metaphorical form, sublimates itself in a work of art.”

“UNDERSTANDING CONTEMPORARY ART”

In June a cycle of conferences will begin with the “Understading Contemporay Art”, in which artists, curators and authors will have a chance to discuss, with book and catalogue presentations, the much discussed issue of how to approach contemporary art, alos in its more eccentric and surprising manifestations.

Initially conceived for the two Mondadori Megastores in Milan (Duomo and Marghera), the “st art”, project wants to involve the entire Mondadori Retail area, which now has some 600 outlets across Italy, as well as though online communication and e-commerce, points of excellence for the Group, by creating an new short circuit between books and pop art, physical and online exhibitions, original work and multiple copies, digital and traditional communication, to encourage and stimulate the dissemination and contamination of art and the public.

st art is an artistic project curated by Angelo Crespi.

st art has been made possible by the invaluable contribution of Sergio Pappalettera, visual artist and expert in marketing and communication strategies, who designed the logo and the integrated communications of the entire project.

st art is produced in partnership with Deodato Arte, a brand established in 2001 which, since 2012, has concentrated on communications and the on and offline sale, above all, of pop artists linked to street art.

st art. Art for all
Mondadori Megastore, Piazza Duomo Milan
Open: 9 am – 11 pm | Entrance: Free
www.mondadoristore.it | #StartInStore

Mondadori Store, Italy’s most extensive network of bookshops, today brings its customers Apple Pay, which is transforming mobile payments with an easy, secure and private way to pay that’s fast and convenient.

Apple Pay is available at Mondadori Stores in all of Italy’s main cities, which means that Mondadori Store can offer its customers an even more gratifying and innovative shopping experience that simplifies and accelerates the buying process, which takes just a second by holding your iPhone near the reader with your finger on Touch ID.

Security and privacy is at the core of Apple Pay. When you use a credit or debit card with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on your device. Each transaction is authorized with a one-time unique dynamic security code.

Apple Pay is easy to set up and users will continue to receive all of the rewards and benefits offered by credit and debit cards. In stores, Apple Pay works with iPhone SE, iPhone 6 and later, and Apple Watch.

Online shopping in apps and on websites accepting Apple Pay is as simple as the touch of a finger with Touch ID, so there’s no need to manually fill out lengthy account forms or repeatedly type in shipping and billing information. When paying for goods and services on the go in apps or Safari, Apple Pay works with iPhone 6 and later, iPhone SE, iPad Pro, iPad Air 2, and iPad mini 3 and later. You can also use Apple Pay in Safari on any Mac introduced in or after 2012 running macOS Sierra and confirm the payment with iPhone 6 or later or Apple Watch, or with Touch ID on the new MacBook Pro.

For more information on Apple Pay, visit: https://www.apple.com/it/apple-pay/.

Mondadori Store is Italy’s most extensive chain of bookstores in Italy. With more than 600 outlets across the country and the e-commerce website Mondadoristore.it serving over 20 million customers a year.

Chi, Italy’s most popular people magazine – with 2.2 million readers (source: Audipress 2016/III) – will appear on newsstands this week in a renewed and enhanced form. The Mondadori Group magazine edited by Alfonso Signorini, had reinforced the fashion & beauty and introduced  new columns that are accessible using the augmented reality app, “Gruppo Mondadori AR+”, available for both iOS and Android, the provides access to videos and other additional content and enables users to interact with other active users.

“With this operation we want to consolidate and reinforce an already highly successful formula,” Gianluigi Piccinali, brand manager for entertainment. “Chi has long been a point of reference when it comes to celebrities and scoops and, from today, it will be an even more complete women’s title, rich in content, useful, amusing and able to meet the all-round needs of readers. Plus, thanks to augmented reality, it will be the first magazine in Italy to “expand” the experience from the page to a smartphone, or similar device, thanks to exclusive multimedia content,” Piccinali concluded.

The new section “In Stile Chi” will be a fixed appointment for readers, a fantastic window on all that’s new in the world of fashion (looks, collections, accessories, catwalks) and beauty (make-up, treatments, hair, trends). Lots of pages to get a feel for the glamour inspired by celebrities and breakthrough stars.

The columns of the magazine – the most widely-read in Italy by those who make buying decisions (1.4 million, source: Audipress 2016/III) – have been expanded and, alongside the most popular, a number of new columns have been added, such as “Wellness”, with exercises and advice on how to keep in shape and the best wellbeing products. There is also a new Food section, with a recipes by a famous chef and lost of tips on preparing vegetarian and traditional dishes, as well as surprising cocktails.

An entire section is also dedicated to culture and leisure, with indications about which exhibitions to see, the ideal books for a trip or a relaxing weekend, as well as newly released music, museums, food fairs, openings and much more.

In rotation, there will also be columns on Travel, Animals and Must Haves, featuring all the current season’s trends.

On the strength of a range of consolidated brands, covering all segments in the food area and reaching varied and loyal targets, over the years the Mondadori Group has been able to innovate and enrich the offer of its food system, while reinforcing its leadership in both magazines and digital.

Among the brands in the portfolio are thee historic titles that this year are celebrating important anniversaries: Sale&Pepe, for 30 years a refined, gourmet; Cucina Moderna, the market leader that for 20 years has offered useful and practical recipes; and Cucina no problem, for 15 years a simple, but never banal ally in the kitchen.

The offer is completed by Guida cucina, a source of everyday recipes for the family, and two recent arrivals: the web site Cookaround, a point of entry into the world of cooking and everything that surrounds it, and Giallo Zafferano, a young and “social” crossover brand, Italy’s leading cooking site, now also available on newsstands.

A continuously growing system of brands that, in addition to print and digital, also promotes events and courses led by professional chefs at the Scuola di cucina di Sale&Pepe, launched in the heart of  Milan from the experience of the upscale monthly.

The launch of the new magazine Giallo Zafferano – an operation that for the first time has seen the creation of a print magazine from an already leading web brand – will also strengthen the market share of the Mondadori Group in the food area, taking it from 54% to around 70% in terms of circulation.

The first issue of Giallo Zafferano, with a launch campaign that can count on an initial fan-base that is already strong on social media , sold around 450,000 copies separately or in combinations with some of the Mondadori Group’s other magazines.

A multi-brand e multi-channel offer that enables the food system to reach a combined total audience of almost 9 million contacts every month between readers and users (source: Audipress 2016-III and Audiweb, February 2017).

This success with the public has also been accompanied by an excellent response from advertisers, allowing the food system managed by Mediamond to record, in the first 4 months of 2017, an increase of 30% in sales compared with the same period of 2016, thanks also to the launch of Giallo Zafferano.

With the success of the exhibition event MATERIAL IMMATERIAL, INTERNI confirms its role as a strategic communication vehicle in the world of international contemporary design by organising in New York on the occasion of  NYCxDESIGN, the important design event organised every May in the city – with the Italian Consulate General in New York, a meeting to celebrate the relationship and synergies between the Italian design system and design in the United States.

A talk, entitles New York Architects Star in Material Immaterial, will take place on Friday 19 May, at 6 pm, in the historic consulate building at 690 Park Avenue.

The protagonists of the meeting will be two partners from two of the world’s most interesting New York-based architecture studios: BIG – Bjarke Ingels Group and SHoP Architects, both present this year at the INTERNI exhibition event with two projects, the lighting installation Quick brown fox jumps over the lazy dog (created by Artemide) and the pavilion in terracotta extrusions Wave / Cave (created by Metalsigma Tunesi, NBK Keramik). After an introduction by Francesco Genuardi, the Italian Consul General in New York, and Gilda Bojardi, editor of INTERNI, the two studios will talk about their experience during the Milan Design Week, focusing on the personal and professional dynamics during their installations and the increasingly growing value of the FuoriSalone phenomenon, an urban fringe event conceived and developed by INTERNI in 1990 that, together with the ‘official’ Salone del Mobile, has helped to make Milan the unchallenged capital of international design.

The two studios will be supported by Carlotta de Bevilacqua, vice-president and CEO of the Artemide Group and Carlo Geddo, CEO of Metalsigma USA, who will talk about the synergic relationship between designers and industrialists that underlies the projects put on show by INTERNI. Talking parts in the talk as a special guest will be Mauro Porcini, SVP and Chief Design Officer of the American multinational PepsiCo, who will talk about the current scenario of Italian creativity in the United States, how Italian design is perceived in the US and current prospects for collaboration between the two countries.

For more information, please go to: www.internimagazine.it

Arnoldo Mondadori Editore S.p.A. hereby informs that the minutes of the Ordinary and Extraordinary Shareholders’ Meeting of 27 April 2017, together with the amended version of the Company by-laws, are available at the Company’s registered office, on the authorized storage mechanism (www.1info.it) and in the Governance section of the Company’s website www.mondadorigroup.com.

Also made available on www.mondadorigroup.com (Governance section) are the Rules on increased voting rights adopted by the Board of Directors of Arnoldo Mondadori Editore S.p.A. in execution of the Shareholders’ resolution, and containing the procedures for the inclusion, keeping and updating of the Special List of Shareholders who wish to make use of increased voting rights, as well as the application form for inclusion in the above Special List.