Media
We are leader in the magazine area and the top multimedia publisher in digital and social media
Key figures for 2020
- Revenues: 197.6 million euro
- Market share (circulation): 24.2% (in terms of value)
- Total audience: about 34 million unique users per month
Key figures for 2020
- Revenues: 197.6 million euro
- Market share (circulation): 24.2% (in terms of value)
- Total audience: about 34 million unique users per month
Thanks to its consolidated leadership in the women & lifestyle, food, health & wellness verticals, in 2020 the Mondadori Group retained its position as one of the leaders in the segment and the top multimedia publisher in digital and social media, with metrics that confirm its domestic leadership: a broad and selected portfolio of brands with 21 print magazines and 14 digital properties; 24.2% (at December 2020) of circulation market share; 10.5 million readers per month, 66% of whom are women; a digital reach of 83.5%; 33.9 million users per month, 56% of whom are women4; 106 social profiles, with 36.5 million fans, 70% of whom are women5.
Through the subsidiary Press-di Distribuzione Stampa e Multimedia, the Group distributes its own magazines as well as magazines and dailies of third parties on Italian newsstands, while through Direct Channel it covers the subscriptions channel for both its own magazines and those of third parties.
2019 Magazines Italy: market shares in terms of value
2019 Magazines Italy: market shares in terms of value
International expansion
Over the years, the portfolio of brands and magazines has lent itself to intense international exploitation, which has led to the creation of an important network of international editions, through joint venture or licensing agreements with foreign publishers.
Grazia is the most prominent brand abroad, operating a network of over 20 editions throughout the world today.